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Showing posts with the label Smart Shopping campaigns

Google Adds Enhanced Visual Pick for Shoppers and Brands

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Smart shopping, show promotions, and pictures augmentations are altogether getting a sprinkling of new highlights to advance shopping in the COVID time.  As online shopping continues being the norm during COVID (and perhaps after it), Google has gotten a handle on reality in a couple of various ways.  Google reported a week ago the most recent augmentations for this push: Image Extensions, improvements to their Smart Shopping efforts, and a few moves up to visuals in show advertisements.  While on a superficial level, this may appear routine housekeeping and updates for a stage, they're fascinating markers of how Google is moving comparatively with different stages.  One of the frequently referred to reasons promoters go to exchange stages like Facebook are that it's solid for discovering head of channel clients (ie, new possibilities who may not be looking yet for something), and the rich visual alternatives it gives. Conversely, Google has depended inten...